Photography – Ellis Parrinder – NME’s 50 Best Pictures of the Decade
November 1, 2011 §
Congratulations to our friend Ellis Parrinder on winning 4 pictures in the TOP 50 Most Beautiful Photographs of the Decade voted by NME. This is a huge accolade to have achieved with some of the industry’s toughest critics.
Here Ellis captures Kate Moss and Bobby Gillespie of Primal Scream at the NME awards in 2007. This is just one of four fab pics taken by Ellis.
We worked with Ellis a while back when Pop Store were approached by Fenchurch to style and direct their European Autum/Winter 2009 campaign. Pop Store approached their friend Ellis to shoot the campaign. The shoot location was on a boat on the Thames between Battersea to Canary Wharf. This was an outdoor shoot with ever changing light conditions, however, Ellis managed to get shot after shot nailed without any photoshop retouching needed.
Fenchurch set us a brief affirm their position in the market as a London based streetwear brand. This campaign became Fenchurch’s most successful and hit the European market by storm. Ellis was a huge part of the process and we are happy to see his achievements.
He also shot our Fourholes campaign underwater, and check out the results…
So a thank you and a congrats to the gifted Photographer, Ellis Parrinder.